Resume

Bachelor of Fine Arts Degree, Graphic Design
Eastern Kentucky University, Richmond KY
Graphics & Communications Coordinator, September 2008
St. Claire Regional Medical Center, Morehead, KY

  • Developed creative concepts and copy for brochures, patient information, internal marketing and external advertising for service lines with the guidance of the marketing director
  • Led the creative branding of the SCR Family Medical Supply retail store by developing the creative concepts and copy for advertising, brochures, screening events and internal marketing efforts
  • Assisted the St. Claire Foundation to develop and design brochures, special event marketing materials and community benefits reports.
  • Responsible for writing press releases and distributing the information to media and professional contacts as well as updating the medical center web site
  • Worked with vendors to purchase printing, photography and promotional items
  • Responsible for editing, proofing and producing bi-weekly internal newsletter

Media Specialist, March 2005 – September 2008
St. Claire Regional Medical Center, Morehead, KY

  • Developed creative concepts and produced marketing materials for the education division under the direction of the VP of Regional Services. Departments included the Northeast Area Health Education Center, Health Careers Opportunities Program and the St. Claire Regional Family Medicine Residency
  • Developed creative concepts and copy for all marketing materials related to continuing education conferences, community screening events, residency recruitment and K-12 outreach programs
  • Redesigned and maintained the SCR Family Medicine Residency web site, www.fpresidency.org – resulting in an increase of traffic
  • Produced and managed scheduling of weekly, syndicated radio show Health Matters on WMKY 90.3. Worked with web programmer to design the database driven web site, www.healthmatters.com and managed the distribution of weekly e-mail newsletter
  • Worked with team members to develop special events and was responsible for the design of all printed materials, including invitations and programs
    Responsible for writing press releases and distributing the information to media and professional contacts

Art Director, January 2002 – March 2005
Saybrook Advertising, Lexington, KY

  • Responsible for concept and development of marketing materials including: brochures, direct mail, and publication advertising
  • Worked with vendors to purchase printing and attend press checks, plan photo shoots and purchase promotional materials
  • Experience working on tight deadlines preparing advertising for weekly international Thoroughbred magazines
  • Trained new employees in the art department